What is a Growth hacker mindset and its 14 habits?

Want to know what the growth hacker mindset is like and their top 14 habits that make them who they are?

  1. What is a growth hacker?
  2. What does a growth hacker do?
  3. How does a growth hacker use Growth thinking
  4. What is the Growth hacker mindset
  5. 14-Growth hacker habits
  6. Introduction to Growth Thinking
  7. How to get started with growth thinking

What is a growth hacker?

A growth hacker is a person who manages the growth hacking process designed to put the least amount of effort and resources to get the biggest Return on Investment as Possible.

What does a growth hacker do?

A growth hacker specializes in managing the growth cycle a three phase process from growth problem to hacking and then scaling it. This also utilizes the T-shaped skills that help a growth hacker execute.

What is the Growth hacker mindset?

The growth hacker mindset is made of four main areas where a growth hacker developers his thinking around. This is based on drivers, reach, tools and decisions. Their decision-making process is based on data-driven decisions.

What is a growth hacker?

A growth hacker is an expert focused on the growth hacking process. The growth hacking process is where a growth hacker accelerates the growth of an organization. He/she does this via advanced techniques that are usually not employed by their competitors. These skills include things like strategy, marketing, technology, and beyond. Often this is also referred to as the T-shaped skills.

  1. Front-End Code
  2. Service Design
  3. UX Design
  4. Behavioral Psychology
  5. Stakeholder Management
  6. Augmented / Virtual Reality
  7. Finance
  8. Omnichannel Marketing
  9. Distributed Ledgers
  1. Analytics
  2. Conversion Rate Optimisation
  3. Experiment Design
  4. Funnel Marketing
  5. Automation & APIs
  6. AI & Machine Learning
  7. Branding / Storytelling
  8. Copywriting
  1. Paid Social
  2. Organic Social
  3. SEO/SEM
  4. Tools Marketing
  5. Marketplaces
  6. Sales
  7. Email Marketing
  8. Content Marketing
  9. PR / Influencer
  10. Qualitative Research
  11. Virality
  12. Retention
  13. Mobile Optimisation
  14. Landing Page Creation & Optimisation
  15. Lead Generation
  16. Revenue Testing
  17. User On-Boarding
  18. Lifecycle Marketing

What does a growth hacker do?

Growth hackers focus on what was illustrated in the book Ready set growth hack as the growth cycle. The growth cycle is a three-phase blueprint where growth hackers focus on the following:

  1. What is a growing problem?
  2. How to growth hack it
  3. How to scale that growth hack
  1. Find a limitation — an area not being solved well enough.
  2. Find a gap — avoid not being solved.
  3. Find a hole — an area where its completely dysfunctional
  4. Find a combo — an area where a combination has not been exploited.

How does a growth hacker use Growth thinking?

Growth thinking is a design system for growth hackers to visualize and execute their growth hacks systematically. This system is designed to solve some essential challenges growth hackers have always faced:

  1. Visualizing a growth hack to understand it best
  2. How to quickly and effectively improve and optimize
  3. How to take an idea to action quick and low cost
  4. How to see where things have done wrong and why
  5. How to collaborate with others
  6. How to design a growth hack and get others to execute it

What is the Growth hacker mindset?

Four main taxonomies determine a growth hacker’s mind: drivers reach, decisions, and tools. The combination of the four forms the underlying idea of aching disproportionate results.

Drivers —

The drivers are the underlying motivations and stimuli that inspire how growth hackers think and take action.

Mischiefness

They deeply need to break the rules, as they do not believe in the rules they have not benefited from governing and limiting their way of life. Therefore this underpins their thinking to find a way to break the rules to their benefit.

Curiosity

They are fascinated by digging deeper into how things work by asking the big why questions. This allows them to better understand theories and phenomena to map out their mechanics to manipulate them toward their benefit.

Status quo

The general rules over institutionalization drive their need to challenge the establishments surrounding them. This allows them to break the rules and change the norms of how society around them works.

Reach —

Growth hackers have a goal to reach as many people as possible without the general population knowing how they did it.

Focused

They have an extremely focused approach by pinning done abstract problems and creating unique structures to solve them.

Collaborative

They have a resourceful approach where they work with like-minded people and find other cross-functional people to effectively reach their goals.

Value-creation

They focus on creating value with monetization, often trying to reach the masses to make a change.

Decisions —

When hacking growth optimization is the goal to solve at a high-level, there is no one solution to a single problem but finding the fastest, easiest, and cheapest way.

Creativity

Growth hackers are resourceful; they find simple, fast, and digestible ways to solve problems. One of the challenges for growth hackers is thinking too technically.

Experimentation

They run tests and lots of them to determine the most optimal approach to getting results using all possible avenues.

Data-driven

They make decisions based on data, even if the data might potentially be blinding. Data helps determine the most optimal options.

Tools —

Growth hackers are always seeking new tools, optimizing existing ones, and finding optimal ways of connecting them to get solutions.

Systemization

For a solution to work, it needs to be automated, and when automated, the probability of scalability is a lot higher when seeking exponential growth.

Optimization

When finding the right tools and connecting them, the goals are optimizing the way they work together. This holistic approach helps maximize optimization.

Technology

Technology enables automation, scalability, and integration, which underpins growth even if you’re a non-tech company.

14-Growth hacker habits

Growth hackers have 14 critical habits they work with. They do not work with all of them as a strength at once. You will find a single strength supported by three other habits and the rest for development over time. The 14 habits are:

  1. Openness
  2. Flexibility
  3. No ego
  4. Risk-taking
  5. Fresh perspective
  6. Generosity
  7. Curiosity
  8. Team focused
  9. Listen before action
  10. Cohesive approach
  11. Consensus
  12. Diplomatic
  13. Action driven
  14. Collective win

Openness

They use an open approach to gain resources, using them, and find solutions to growth problems. This often is the underpinning factor behind their creativity.

Flexibility

When using an open approach, they work flexibly to solve growth problems knowing they don’t have the exact solution but need to be flexible in finding it.

No ego

They focus on removing their ego from the equation; often, this is challenged by technical thinking — blinding them in finding creative solutions.

Risk-taking

They take bold yet calculated risks, often in a progressive manner, to manage unknown facts that are not seen early on.

Fresh perspective

They focus on finding new ways to solve existing problems by finding new solutions not yet attempted or poorly executed.

Generosity

They are open-handed to negotiate and broker the acquisition of new resources by being generous to open new doors.

Curiosity

They look deep into the whys. This helps them find unseen possibilities not seen by asking excellent questions and often challenging the status quo.

Team focused

They often are challenged with trust, but when they develop their small groups of trusted people, they thrive by forming collective learning and efforts.

Listen before action

They focus on getting useful quality information before taking action to manage their risks and come up with better growth hacks quicker and easier.

Cohesive approach

They focus on developing networks beyond their teams for the exchange of know-how and cross-development opportunities.

Consensus

They focus on developing a common approach to ensure buy-in and momentum to generate the energy needed to undertake large initiatives.

Diplomatic

They often are challenged with being diplomatic, which is key to ensuring relationships supersede technical barriers to get solutions.

Action driven

All their know-how and tools are geared towards taking action, leaving little space for theories that waste time and not get results.

Collective wins

Finding ways that everyone wins in the process, including those directly involved even if their role is minor in the overall outcome.

Introduction to growth thinking
growth by design, how to thinking design, and growth hack.

GROWTH BY DESIGN — Most Growth Hackers struggle to get traction for new ideas. A lack of guidance and exact next steps are to blame. Imagine if you could grow a new idea from beginning to end, with a framework to move from idea and action in a fast, simple, and low-cost approach. Actioning ideas with precision isn’t easy; with the growth thinking, science-backed design system built by the top minds in growth hacking, it’s a simple, well structured yet creative system that allows you to find growth.

How to get started with growth thinking

The methodology and system are based on the book itself. Your starting point is to buy the book, but here is the best part if you buy the book, you’re supported with over $300 in free training support from the quick start to basic skill-building, and the top 10 secrets advance your growth thinking skills.

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Strategist entrepreneur & innovator in space tech, government, & health/wellness. Has raised $20m directly /+$100m indirectly for startups. www.nadersabry.com

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Nader Sabry — Growth Hacking

Strategist entrepreneur & innovator in space tech, government, & health/wellness. Has raised $20m directly /+$100m indirectly for startups. www.nadersabry.com